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eTravel Lab Day 1

Category
eTravel World

Date
March 4, 2020

Time
10:30 - 14:00

Location
Hall 7.1b, eTravel Lab

Main focuses: data analysis as a tool, an overview of the Asian travel market, solutions for overtourism and the future of package holiday. Detailed descriptions of all individual events will be available here shortly.

Main focuses: data analysis as a tool, an overview of the Asian travel market, solutions for overtourism and the future of package holiday. Detailed descriptions of all individual events will be available here shortly.


Welcome and Moderation:

Prof. Dr. Claudia Brözel, Lecturer, University of Sustainable Development Eberswalde/University of Sustainable Development / Department of Sustainable Economy/Faculty of Sustainable Business Administration

Events

  • What are the travel trends in 2020?
  • What do travel customers actually think about a certain destination, brand or product?
  • Which marketing campaigns will be successful
  • It’s all in the data – if you know how to use it

Speaker:
Toni Stork, Founder, OMMAX

  • A technical view on the tour operator business and on the technological evolution of dynamic packaging and data analytics
  • What is the future technical setup for tour operators to meet the increasingly individual needs of travelers?
  • What possibilities do data analytics offer tour operators to manage the larger data volumes and increasing complexity?
  • How must the travel distribution product portfolio (OTAs, metasearch and more) evolve to become more individual and personalized?

Speaker:
Jan Gerlach, CEO, Peakwork

  • How important are targeted data collection processes for the management of mobility systems in tourism
  • Best practice example of our Sense-Plan-Act paradigm using the visitor guidance system at Schönbrunn Palace in Vienna

Speaker:
Christian Kogler, Research Engineer, AIT Austrian Institute of Technology