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ITB Deep Dive Sessions 1
March 04, 2020
11:00 - 17:45 h
CityCube Berlin, Cube Club
Intensive professional exchange with experts in small groups.
The Future Of Package Travel
March 04, 2020
11:15 - 11:45 h
Hall 7.1b, eTravel Lab
- A technical view on the tour operator business and on the technological evolution of dynamic packaging and data analytics
- What is the future technical setup for tour operators to meet the increasingly individual needs of travelers?
- What possibilities do data analytics offer tour operators to manage the larger data volumes and increasing complexity?
- How must the travel distribution product portfolio (OTAs, metasearch and more) evolve to become more individual and personalized?
Payments: The New Data Source
March 04, 2020
11:30 - 12:00 h
Hall 6.1, eTravel Stage
- More than mere data transfer—electronic payment and its benefits
- The potential for Europe: What we can learn from China, the payment leader
- How data can significantly improve your opportunities
Convert Cash Reliant, Offline Customers Through Online Channels
March 04, 2020
12:00 - 12:30 h
Hall 6.1, eTravel Stage
- Converting target groups mainly reliant on cash through state-of-the art online payment technology e.g. low income customers; safety conscious customers; students/teens; Visiting friends and relatives
- Best Practices from airlines and travel agencies using the payment technology
CEO-Interview: Erfolg und Scheitern in der Tourismusbranche
March 04, 2020
12:00 - 12:45 h
Hall 11.1, Young Professionals Stage
CoCreate Your Event Value – But How?
March 04, 2020
12:00 - 12:45 h
Convention Hall 7.1a, Auditorium New York 1
- How does participation work?
- How much participation makes sense?
- How can participative formats be planned and implemented quickly and without much effort?
- How can the value and impact of events be increased?
- How can interactive formats be integrated into the booking process of the MICE portal platform?
ITB Keynote Panel: The Future Of The Tourism Industry In Times Of Digital Disruption, Climate Emergency, And Thomas Cook & Co
March 04, 2020
12:00 - 12:45 h
CityCube Berlin, Hall A4/A5
- Disruptive technological developments, unmistakable climate crisis, bankruptcies like Thomas Cook, geopolitical trouble spots and threatening world recession, dramatic overtourism and much more.
- The global tourism industry in times of the perfect storm.
- What structural changes are to be expected in the European and global tourism industry?
- What will digital technologies achieve in the travel distribution of the future and how will artificial intelligence develop?
- How will people travel in the future and what role will sustainability play?
Keynote Panel: Responsible Tourism Destinations: Roadmap To A “High Ambition Scenario”
March 04, 2020
12:00 - 12:45 h
CityCube Berlin, Hall A1
-In Cooperation with UNWTO-
- According to the UNWTO/ITF report on “Transport-related CO2 emissions of the tourism sector – Modelling Results”, under the current ambition scenario, a total of 1,998 million tonnes of transport-related CO2 will be attributable to tourism by 2030, representing an increase of 25% over 2016.
- The discussion of this high-level panel will build on the commitment of the tourism sector to advance towards a climate high ambition scenario in line with the goals of the Paris Agreement, as expressed during the COP25 official side-event “Transforming Tourism for Climate Action”.
- Policy makers, destinations and industry leaders will explain their leading commitments to transform tourism and aim to support a “high ambition scenario” of climate action in tourism.
Visit Saudi And Lonely Planet In Conversation: Charting A New Tourism Destination
March 04, 2020
12:00 - 12:45 h
CityCube Berlin, Cube Club
- Saudi Arabia’s tourism offering and growth strategy
- The opportunity – for businesses, for tourists, for Saudis
- Inclusive growth – building tourism ecosystems that empower communities
- The role of international partners such as Lonely Planet
VR Trends In Tourism - Status Quo, Outlook & Opening Of The VR Lab
March 04, 2020
12:00 - 12:45 h
ITB VR Lab / Hall 10.2 / Booth 108
Session in German only!
Official Opening Of The ITB Medical Tourism Conference
March 04, 2020
12:30 - 12:45 h
Hall 21b
Vacation Rental Management Has Never Been Easier – Chatbots, Your Virtual Host
March 04, 2020
12:30 - 13:00 h
Hall 6.1, eTravel Stage
- Learn how you can save time by automating communication
- It’s easy to provide hassle free access to information and recommendations
- Understand how to eliminate guest frustration and improve the online ranking
- Enhance the guest stay by curating a local experience
Introducing The Top 10 World’s Best Hospitals For Medical Tourists For 2020
March 04, 2020
12:45 - 13:00 h
Hall 21b
- Press announcement of the best hospitals and clinics
- popular trends for medical tourists, with the best care that meets international standards
Overtourism And Visitor Flows - An Iterative Approach
March 04, 2020
12:45 - 13:15 h
Hall 7.1b, eTravel Lab
- How important are targeted data collection processes for the management of mobility systems in tourism
- Best practice example of our Sense-Plan-Act paradigm using the visitor guidance system at Schönbrunn Palace in Vienna
Expedition Cruises: Tourism In Fragile Ecosystems
March 04, 2020
13:00 - 13:45 h
CityCube Berlin, Hall A1
- Expedition cruises: a fast and rapidly growing market segment.
- Uniqueness, authenticity and luxury on board of small high-tech ships at an ultra-exclusive level of comfort in remote regions of the world.
- What are the operational and logistical challenges in remote regions of the world?
- How do shipping companies deal with the ecological challenges?
- How can expedition cruises be made environmentally friendly and how can luxury and sustainability be reconciled?
- Above all, will the announced armada of new ships lead to overtourism in the Arctic and Antarctic as well?
Google Masterclass: Unskippable: Travel Videos People Just Love To Watch On YouTube
March 04, 2020
13:00 - 13:45 h
CityCube Berlin, Cube Club
- How to capture travelers´ attention.
- Find out what makes videos on YouTube stand out and how they are different from traditional TV content.
- In this masterclass, we´ll share the latest insights and best practices on how to create successful content for YouTube, home to over 2 billion monthly logged-in people.
Holiday in the Matrix? How AR & VR are revolutionising travel.
March 04, 2020
13:00 - 13:45 h
ITB VR Lab / Hall 10.2 / Booth 108
Session in German only!
ITB Executive Panel: Tours, Activities & Attractions
March 04, 2020
13:00 - 13:45 h
CityCube Berlin, Hall A4/A5
-In Cooperation with Arival-
- Tours, Activities & Attractions as in-destination services are a strategic mega topic.
- Tourists all over the world want special experiences in their destinations, they expect tailor-made offers and are prepared to spend more money on them.
- How can this huge potential be tapped, and how can the technological challenges be overcome?
- Are we experiencing a "quantum leap" in the individualization of travel offers, and can travel providers finally go back to differentiating themselves in terms of the quality of their offers?
- This session will feature new insights from the first global study of this important sector, in partnership between Arival and ITB.
Personalization And Artificial Intelligence – Inspire Your Participants!
March 04, 2020
13:00 - 13:45 h
Convention Hall 7.1a, Auditorium New York 1
- How can event participants be inspired over and over again?
- Which technologies are well suited to survive in the battle for participants?
- How can artificial intelligence help to use valuable participant information in such a way that they contribute to the long-term success of an event?
Welche Touristiker braucht die Reisewirtschaft 2030?
March 04, 2020
13:00 - 13:45 h
Hall 11.1, Young Professionals Stage