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Event Details
The Future Of Luxury In Post-Hedonic Societies
Category
Marketing
Date
March 5, 2020
Time
17:00 - 17:45
Location
CityCube Berlin, Hall A4/A5
- A change in the understanding of luxury: from owning luxury items to luxury experiences to sensual luxury.
- Current study results: 7 trends shaping the global luxury segment.
- Change in the demands of top-end customers.
- Learning from others: How do classic luxury providers in other sectors position themselves?
- What does the change in the understanding of luxury mean for tourism destinations, hotels and travel distribution?
- Outlook: How will luxury behavior develop in the coming years?
Introductory presentation:
Kirsten Feld-Türkis, Associate Partner, Keylens
Dr. Jörg Meurer, Managing Partner & Owner, Keylens
Moderated by:
Marc Aeberhard, Owner, Luxury Hotel & Spa Management Ltd.
Panel guests:
Timo Albiez, Deputy Director, Schweizerische Hotelfachschule Luzern
Kirsten Feld-Türkis, Associate Partner, Keylens
Linda Mutesi, Tourism Marketing Manager, Rwanda Development Board
René Roseburg, Managing Partner & CEO, The Passionist Traveller