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Event Details

From Local Wellness Resources To Regional And Country Wellness Brand: The Evolvement Of Wellness Tourism In Costa Rica

Category
Wellness

Date
March 5, 2020

Time
14:00 - 14:25

Location
CityCube Berlin, Hall A1

  • Assessment of regional assets and resources
  • Working with strong national brand: extension of current brand pillars or creating competing brand propositions?
  • Wellness services vs. wellness tourism
  • Wellness for markets of different maturity and understandings
Speaker:

Adalberto Rodriguez-Fallas, Marketing Executive, Costa Rica Tourism Office