BOOMING MARKET CHINA. WHAT CHINESE TRAVELERS LOOKING FOR IN EUROPE’S HEALTH MARKET.
March 4, 2020
14:00 - 14:30
- The general interest of potential Chinese tourists in the holiday activities "Using health offers (self-paying, not cure)", "Using wellness offers" and "Using thalassotherapy offers (e.g. treatments with seawater, algae, sand)" as well as
- The main sociodemographic characteristics of the target groups withan interest in the three holiday activities mentioned above.
- And: In which holiday activities are potential Chinese health tourists also interested in?
Ellen Böhling, Managing Partner, Inspektour International GmbH