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IMPORTANT NOTICE

ITB Berlin Convention 2020 is cancelled.

Detailed information can be found here.

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Search result (13 matches)

March 04, 2020

eTravel World

What Drives The Industry In 2020

March 04, 2020
14:10 - 15:00 h

Hall 7.1b, eTravel Lab

Keynote and subsequent panel discussion with industry experts.

Future

ITB Executive Panel: Future Air And Ground Mobility

March 04, 2020
16:00 - 16:45 h

CityCube Berlin, Hall A4/A5

  • We´re already experiencing traffic collapses and massive environmental damage caused by unsustainable mobility systems today.
  • Traffic systems in a state of upheaval: Flying cars and passenger drones, mobility platforms and the digital revolution, the renaissance of buses and trains - we are entering a new mobility age.
  • What can urban aviation, artificial intelligence and digital platforms achieve and what are the limitations?
  • What will passenger traffic look like in the future on the ground and in the air?
  • What are the consequences for business and leisure tourism?
  • What should countries, cities and rural areas do now to make transport systems fit for the future?

eTravel World

Marketing In-Destination Services: Best Case Presentations And Panel

March 04, 2020
16:30 - 17:00 h

Hall 7.1b, eTravel Lab

  • How do companies in the in-destination segment market their services?
  • What happens if big platforms and metasearch engines are sharing the game?
  • What are chances and challenges?

eTravel World

How The Platform Economy Disrupts Indian Tourism

March 04, 2020
17:00 - 17:30 h

Hall 6.1, eTravel Stage

  • Study: platformization of tourism in India and the development impacts of travel platform
  • Online platforms have become crucial in supporting decisions about travel-worthy destinations, changing the way consumers make travel decisions
  • But within the ecosystem, there seem to be highly uneven outcomes for smaller and marginal players who are dependent on platforms

March 05, 2020

Marketing

ITB CEO Interview: The Future Of Travel Distribution: Personalization, Retailing, Platforms

March 05, 2020
11:00 - 11:45 h

CityCube Berlin, Hall A4/A5

  • The future of the global travel industry.
  • Evolving consumer expectations.
  • How Sabre is creating the new marketplace for personalized travel.
  • Opportunities through intelligent retailing and new distribution channels.

Marketing

ITB Executive Interview: Amazon Web Services And Travel

March 05, 2020
14:00 - 14:45 h

CityCube Berlin, Hall A4/A5

  • What do Expedia, Airbnb, Korean Air, Qantas, Best Western and Choice Hotels all have in common? They’re all building their business on AWS.
  • Amazon’s growth trajectory has resulted in the creation of enormous digital and infrastructure assets, most notably Amazon Web Services (AWS) and many travel and hospitality companies are leveraging AWS to help enhance their customer experiences and increase operational efficiency
  • David Peller leads global teams across the Travel, Hospitality, Transportation and Logistics Industries. 
  • His insight and experience will make this session a conference highlight.

eTravel World

Zero Friction Future With Facebook

March 05, 2020
17:30 - 18:00 h

Hall 6.1, eTravel Stage

  • Friction is one of the biggest threat to businesses today as consumer expectations continue to rise with the pace of technology
  • Danger of frictional losses is increasing, as the customer journey is often very fragmented
  • Learn from Facebook about their vision of a Zero Friction future and how consumers engage with travel brands on their platforms

March 06, 2020

eTravel World

Data Talks

March 06, 2020
10:30 - 13:30 h

Hall 7.1b, eTravel Lab

Main focus on data and innovations in the travel tech sector and what the customer gets out of it: AI and machine learning, data usability and platforms, predictive personalization and seamless travel.

eTravel World

Multi-Platform-Network In Travel – Digital Enablers And Travel Of The Future

March 06, 2020
11:00 - 11:20 h

Hall 7.1b, eTravel Lab

  • The “Multi-Platform-Network approach” illustrates the aim to take Amadeus’ core assets along the journey, introduce new platforms and connecting them systematically to create the digital operating system of travel.
  • The goal is to create a digital seamless travel experience for the traveler by enabling the travel industry through a connected ecosystem of technology platforms and a partnership eco-system leading to a self-enforcing network effect mechanism.

Destinations

Travel Experiences Of The Future: Tailored, Data-Based, Relevant

March 06, 2020
11:00 - 11:45 h

CityCube Berlin, Hall A4/A5

  • Standardized mass products: increasingly banal and interchangeable.
  • Expectations of the modern customer: tailored travel offers, enriching experiences, personal experiences.
  • Success factors: innovative technologies, intelligent use of customer data, deep customer insights.
  • Best practices for unique travel experiences and relevant travel offers.
  • In the future: Will the destination still play a role or will experiences dominate the travel decision?

eTravel World

The Platformation Of Travel

March 06, 2020
12:30 - 12:50 h

Hall 7.1b, eTravel Lab

  • What has been the impact of platforms on the customer experience?
  • What opportunities will it deliver to the travel industry?
  • Where are we on the way to platformation and what can we expect for the future?

eTravel World

eTravel Lab Day 3

March 06, 2020
13:30 - 17:00 h

Hall 7.1b, eTravel Lab

 Social media platforms, bloggers, influencers, storytellers - all fake news or reputable marketing and distribution channels that we should work with?
 

Destinations

Instagram, Influencers & Co: The Underestimated Challenge For Destinations

March 06, 2020
16:00 - 16:45 h

CityCube Berlin, Hall A4/A5

  • Through Instagram and Facebook dynamic experiences that engage with travelers can be created.
  • Photos and videos are used to tell the visual story of a destination. 
  • Social advertising platforms add context to images through Instagram Stories, video, or geo-tagging locations.
  • Travelers are provided with a more unique, inspirational experience as they dream. 
  • Learn how to drive engagement and how to turn this inspiration into bookings.
  • What role do Influencers play?

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