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Search result (13 matches)
March 04, 2020
eTravel World
What Drives The Industry In 2020
March 04, 2020
14:10 - 15:00 h
Hall 7.1b, eTravel Lab
Keynote and subsequent panel discussion with industry experts.
Future
ITB Executive Panel: Future Air And Ground Mobility
March 04, 2020
16:00 - 16:45 h
CityCube Berlin, Hall A4/A5
- We´re already experiencing traffic collapses and massive environmental damage caused by unsustainable mobility systems today.
- Traffic systems in a state of upheaval: Flying cars and passenger drones, mobility platforms and the digital revolution, the renaissance of buses and trains - we are entering a new mobility age.
- What can urban aviation, artificial intelligence and digital platforms achieve and what are the limitations?
- What will passenger traffic look like in the future on the ground and in the air?
- What are the consequences for business and leisure tourism?
- What should countries, cities and rural areas do now to make transport systems fit for the future?
eTravel World
Marketing In-Destination Services: Best Case Presentations And Panel
March 04, 2020
16:30 - 17:00 h
Hall 7.1b, eTravel Lab
- How do companies in the in-destination segment market their services?
- What happens if big platforms and metasearch engines are sharing the game?
- What are chances and challenges?
eTravel World
How The Platform Economy Disrupts Indian Tourism
March 04, 2020
17:00 - 17:30 h
Hall 6.1, eTravel Stage
- Study: platformization of tourism in India and the development impacts of travel platform
- Online platforms have become crucial in supporting decisions about travel-worthy destinations, changing the way consumers make travel decisions
- But within the ecosystem, there seem to be highly uneven outcomes for smaller and marginal players who are dependent on platforms
March 05, 2020
Marketing
ITB CEO Interview: The Future Of Travel Distribution: Personalization, Retailing, Platforms
March 05, 2020
11:00 - 11:45 h
CityCube Berlin, Hall A4/A5
- The future of the global travel industry.
- Evolving consumer expectations.
- How Sabre is creating the new marketplace for personalized travel.
- Opportunities through intelligent retailing and new distribution channels.
Marketing
ITB Executive Interview: Amazon Web Services And Travel
March 05, 2020
14:00 - 14:45 h
CityCube Berlin, Hall A4/A5
- What do Expedia, Airbnb, Korean Air, Qantas, Best Western and Choice Hotels all have in common? They’re all building their business on AWS.
- Amazon’s growth trajectory has resulted in the creation of enormous digital and infrastructure assets, most notably Amazon Web Services (AWS) and many travel and hospitality companies are leveraging AWS to help enhance their customer experiences and increase operational efficiency
- David Peller leads global teams across the Travel, Hospitality, Transportation and Logistics Industries.
- His insight and experience will make this session a conference highlight.
eTravel World
Zero Friction Future With Facebook
March 05, 2020
17:30 - 18:00 h
Hall 6.1, eTravel Stage
- Friction is one of the biggest threat to businesses today as consumer expectations continue to rise with the pace of technology
- Danger of frictional losses is increasing, as the customer journey is often very fragmented
- Learn from Facebook about their vision of a Zero Friction future and how consumers engage with travel brands on their platforms
March 06, 2020
eTravel World
Data Talks
March 06, 2020
10:30 - 13:30 h
Hall 7.1b, eTravel Lab
Main focus on data and innovations in the travel tech sector and what the customer gets out of it: AI and machine learning, data usability and platforms, predictive personalization and seamless travel.
eTravel World
Multi-Platform-Network In Travel – Digital Enablers And Travel Of The Future
March 06, 2020
11:00 - 11:20 h
Hall 7.1b, eTravel Lab
- The “Multi-Platform-Network approach” illustrates the aim to take Amadeus’ core assets along the journey, introduce new platforms and connecting them systematically to create the digital operating system of travel.
- The goal is to create a digital seamless travel experience for the traveler by enabling the travel industry through a connected ecosystem of technology platforms and a partnership eco-system leading to a self-enforcing network effect mechanism.
Destinations
Travel Experiences Of The Future: Tailored, Data-Based, Relevant
March 06, 2020
11:00 - 11:45 h
CityCube Berlin, Hall A4/A5
- Standardized mass products: increasingly banal and interchangeable.
- Expectations of the modern customer: tailored travel offers, enriching experiences, personal experiences.
- Success factors: innovative technologies, intelligent use of customer data, deep customer insights.
- Best practices for unique travel experiences and relevant travel offers.
- In the future: Will the destination still play a role or will experiences dominate the travel decision?
eTravel World
The Platformation Of Travel
March 06, 2020
12:30 - 12:50 h
Hall 7.1b, eTravel Lab
- What has been the impact of platforms on the customer experience?
- What opportunities will it deliver to the travel industry?
- Where are we on the way to platformation and what can we expect for the future?
eTravel World
eTravel Lab Day 3
March 06, 2020
13:30 - 17:00 h
Hall 7.1b, eTravel Lab
Social media platforms, bloggers, influencers, storytellers - all fake news or reputable marketing and distribution channels that we should work with?
Destinations
Instagram, Influencers & Co: The Underestimated Challenge For Destinations
March 06, 2020
16:00 - 16:45 h
CityCube Berlin, Hall A4/A5
- Through Instagram and Facebook dynamic experiences that engage with travelers can be created.
- Photos and videos are used to tell the visual story of a destination.
- Social advertising platforms add context to images through Instagram Stories, video, or geo-tagging locations.
- Travelers are provided with a more unique, inspirational experience as they dream.
- Learn how to drive engagement and how to turn this inspiration into bookings.
- What role do Influencers play?