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March 04, 2020

MICE

Success Factor Participant Experience – For Events That Inspire Their Target Group

March 04, 2020
11:00 - 11:45 h

Convention Hall 7.1a, Auditorium New York 1

  • What are future meeting scenarios?
  • What can digital and analog interaction look like? 
  • What types of participants are there?
  • How can event participants be involved successfully?
  • What are the most important research results from the "Future Meeting Space" project?

MICE

CoCreate Your Event Value – But How?

March 04, 2020
12:00 - 12:45 h

Convention Hall 7.1a, Auditorium New York 1

  • How does participation work? 
  • How much participation makes sense? 
  • How can participative formats be planned and implemented quickly and without much effort?
  • How can the value and impact of events be increased?
  • How can interactive formats be integrated into the booking process of the MICE portal platform?

MICE

Personalization And Artificial Intelligence – Inspire Your Participants!

March 04, 2020
13:00 - 13:45 h

Convention Hall 7.1a, Auditorium New York 1

  • How can event participants be inspired over and over again?
  • Which technologies are well suited to survive in the battle for participants?
  • How can artificial intelligence help to use valuable participant information in such a way that they contribute to the long-term success of an event?

MICE

Visitor Tracking – Optimize Your Event Concept With Digital Technologies!

March 04, 2020
14:00 - 14:45 h

Convention Hall 7.1a, Auditorium New York 1

  • Which digital methods are available to obtain data on the behavior of visitors at trade fairs and events?
  • How does the customer journey at an event work?
  • What are the important touch points?
  • Which attractions are particularly popular and are visited the longest?
  • Which offers are not used or not perceived?
  • How can intelligent data evaluation contribute to the success of an event?

March 05, 2020

MICE

Agile Event Management – More Us. More Impact. More WOW.

March 05, 2020
16:00 - 16:45 h

Convention Hall 7.1a, Auditorium New York 1

  • Why is an agile approach to event management necessary?
  • Agile values
  • Agile principles
  • Agile hacks
  • Agile teams

MICE

When Crises Weld Together – Crisis Management Program Of visitBerlin Convention Partner

March 05, 2020
17:00 - 17:45 h

Convention Hall 7.1a, Auditorium New York 1

  • In crisis situations, how can different trades work together in the best possible way?
  • How does a city implement a professional crisis management program in the event of terrorist attacks, natural disasters and other cases of force majeure?
  • How can the necessary resources be secured across companies?

March 06, 2020

MICE

ITB International MICE Forum

March 06, 2020
10:45 - 14:45 h

Convention Hall 7.1a, Auditorium New York 1

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