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Event Details
Influencer Events: From Creating Instagrammable Moments To Delivering ROI
Category
MICE
Date
March 6, 2020
Time
12:00 - 12:45
Location
Convention Hall 7.1a, Auditorium New York 1
- What is the difference between press vs influencer trip or event?
- What are the objectives of an influencer event?
- How can brands capture the attention of the busy, in demand influencers, is this possible only with monetary rewards?
- How can brands measure the ROI of an influencer event?
- How can brands create instagrammable moments at an event or trip for the influencers to share on social media?
- How necessary is briefing pre event or trip and what such briefing will include?
- Speakers will share tips for a successful influencer collaboration
Moderated by:
Caleb Parker, Founder & Director, Bold
Panel guests:
Florian Hill, CEO & Ideator, HillWIRED
Lisa Reinshagen, MICE PR Director, Lieb Management
Han Talbot, Project Manager, Traverse