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Convention Program 2020
The detailed program will be published here at the beginning of December.
04 March 2020
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10:30-17:45
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10:45-17:45
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10:45-17:45
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11:00-17:45
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10:45-14:45
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15:00-17:45
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10:30-18:00
eTravel Stage Day 1
Product news on payment solutions; focus on super apps and chatbots; current insights on digitisation in tourism from Switzerland and Germany. Detailed event descriptions will be available here shortly.
Hall 6.1, eTravel Stage
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10:30-14:00
eTravel Lab Day 1
Main focuses: data analysis as a tool, an overview of the Asian travel market, solutions for overtourism and the future of package holiday. Detailed descriptions of all individual events will be available here shortly.
Hall 7.1b, eTravel Lab
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14:00-18:00
TTA Forum
How is the third-largest segment in the travel industry developing? The challenges for in-destination experiences include marketing, revenue management, software selection and much more. Panel discussions, keynotes and current cases will provide information on where the journey is heading. Detailed descriptions of all individual events will soon be available here.
Hall 7.1b, eTravel Lab
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11:00-17:45
ITB Virtual Reality Lab Day 1
The ITB Virtual Reality Lab in hall 10.2 is the platform for providers and users of virtual and augmented reality applications in the fields of Tourism and Marketing and gives an insight into the latest technologies, projects and trends.
Hall 10.2
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14:00-15:00
ITB Empowerment Forum 1
The Empowerment Forum 1 is a platform for Responsible Destinations: Challenges and opportunities for authentic indigenous travel experiences will be discusses – and top responsible tourism destinations will be awarded.
Hall 19, Palais at Funkturm (fairground)
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11:00-15:00
05 March 2020
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10:45-17:45
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10:45-14:45
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15:00-17:45
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11:00-17:45
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10:45-14:45
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15:00-17:45
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10:30-14:00
eTravel Lab Day 2
News on PSD2, current Phocuswright studies and new ideas for successfull destination marketing offer a colourful mix of insights on the second morning in the eTravel Lab. Detailed descriptions of all individual events will soon be available here.
Hall 6.1, eTravel Stage
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10:30-18:00
eTravel Stage Day 2
Product news from the hospitality tech sector. Furthermore, focus on smart mobility, startups and news on AI & voice marketing. Also examples for TikTok in the marketing mix. Detailed descriptions of all individual events will soon be available here.
Hall 6.1, eTravel Stage
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14:00-18:00
Hospitality Tech Forum
What is driving the hospitality industry and what are challenges and opportunities arising from the digital transformation? Learn more at events on revenue management, marketing, sustainability and the future of the hotel industry. Detailed description of all individual events will be available here shortly.
Hall 7.1b, eTravel Lab
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11:00-17:45
ITB Virtual Reality Lab Day 2
The ITB Virtual Reality Lab in hall 10.2 is the platform for providers and users of virtual and augmented reality applications in the fields of Tourism and Marketing and gives an insight into the latest technologies, projects and trends.
Hall 10.2
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11:00-18:00
ITB Empowerment Forum 2
The Empowerment Forum 2 is a platform for Equality & Responsibility: The focus will be on diversity issues, on gender equality, on awarding outstanding LGBT+ pioneers, awarding women in travel as well as community-bases tourism initiatives.
Hall 19, Palais at Funkturm (fairground)
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11:00-15:00
06 March 2020
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10:45-14:45
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10:45-17:45
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11:00-17:45
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10:45-14:45
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10:30-13:30
DATA Forum
Main focus on data and innovations in the travel tech sector and what the customer gets out of it: AI and machine learning, data usability and platforms, predictive personalization and seamless travel.
Hall 7.1b, eTravel Lab
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10:30-17:00
eTravel Stage Day 3
Product news on route planning and cloud-based geolocalisation. In addition, podcasts b2b and b2c. Detailed descriptions of all individual events will soon be available here.
Hall 6.1, eTravel Stage
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13:30-18:00
eTravel Lab Day 3
Main focus in the afternoon: video marketing and social media. Bloggers, influencers, storytellers - who is a professional brand partner, who is not. Detailed description of all individual events will soon be available here.
Hall 7.1b, eTravel Lab
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11:00-17:45
ITB Virtual Reality Lab Day 3
The ITB Virtual Reality Lab in hall 10.2 is the platform for providers and users of virtual and augmented reality applications in the fields of Tourism and Marketing and gives an insight into the latest technologies, projects and trends.
Hall 10.2
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11:00-14:00
ITB Empowerment Forum 3
The Empowerment Forum 3 is a platform for Animal Welfare and Engagement: Crucial subjects related to ethical animal treatment in tourism as well as the support of women initiatives & women entrepreneurship in tourism will be debated.
Hall 19, Palais at Funkturm (fairground)
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11:00-15:00
07 March 2020
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11:00-14:00
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11:00-14:00